Core Values
Pets Are Family
We treat our pets just like we treat our humans. We believe pets deserve their own toy box. We spend more money on our pet's haircuts than our own. Pictures of them take up more space on our phones than selfies. We research and care about what goes into our pets' bodies. We celebrate their birth and adoption days. We cherish every moment we are blessed with their companionship.
We are dog people. We are cat people. We are pet people. Pets are family.
Man’s Best Friend
Whether its our customers or our pack, we value our relationships and always go above and beyond. We are caring and thoughtful about our customer's experience. We strive to surprise and "WOW" with action.
Our team, known as our pack, relies on each other in order to accomplish our common goals. This means, keeping ourselves & each other accountable, being transparent, communicating clearly, and always thinking of others.
My Favorite Toy
Dogs are passionate about their favorite toy, bone, ball, teddy, stuffed porcupine, you name it. We get excited when we talk about the work we do. We love our favorite ball and love playing with it all day. We "nerd out" on the details.
We are not waiting for the clock to hit 5pm. We leave it all out in the yard - we don't half ass. Our pack is passionate.
Every Sniff Matters
We are not surface level thinkers. We sniff & analyze everything, think deeply about variables and piece together different smells to form strategies, plans, and conclusions.
We are continuously questioning everything. Why do we do it this way? How do our customers feel? How can we do better?
Top Dog
We are the top dogs of our domains, if we're not today, we will be and will work harder than the next to make it happen. We take ownership of our work and are constantly improving. We go the extra mile to push the boundaries to stay on top.
We do more with less. We're resourceful. We work with a sense of urgency, but we work smarter, not just harder. We add value to everything we do, to move the needle.
Be a Tail-Wagger
Dogs are always excited, energetic, and happy - their tails always wag. We aspire to be tail-waggers like them. We are positive, no matter the situation. We find & embrace the good in all outcomes. Even if we piddle on the floor, we learn from our mistakes, and continue on. We are playful and fun. We are always down for a game of fetch.
We know this is work, but we like to have a doggone good time.
Still Small, But Mighty

From Humble Beginnings
Fueled by the desire to help others, prevent similar situations as his & Blondie’s, & to make pet parenting better for them and simpler for pet parents, in 2016, Pet Parents® started in a spare bedroom in Sioux City, Iowa.

To Figuring Stuff Out
The world responded, so his wife joined, & The Pack was started. They setup our first fulfillment center out of their garage and started shipping orders all over the US.

Explosive Growth
In 2020 Pet Parents® ranked #1 in Iowa and #378 in the country on Inc. 500 fastest growing companies in the US. We are a 4x Inc 5000 recipient.

Just Getting Started
We love, love love, what we do and are so blessed & grateful to be trusted by and able to serve millions of pets and their parents. We’ve learned alot and we’re just getting started in our mission to make, Pet Parenting, Better.™






Top Dog HQ
Our HQ isn’t just an office—it’s where ideas flourish, pups play, and impact happens. From ergonomic workstations designed to include your furbaby, to dog parks exclusively for our Pack members, every space reflects our love for pets. With meeting rooms inspired by famous pets like Snoopy & Garfield, and Blondie’s Legacy driving innovation, we’ve built the perfect foundation for teamwork, creativity, and meaningful work.
Come be part of a Pack that’s as invested in your growth as we are in making Pet Parenting, Better.
The Treats
Some of the pawsome perks available at Pet Parents®
- Health, vision, & dental insurance
- 401k with company match & profit share
- Home Owner Bonus
- Unlimited PTO
- Membership to Legacy Fitness in Ankeny (10min walk from HQ)
- Parental Leave
- Pawrental Leave
- High performing, passionate, yet casual coworkers that care
- Employee Discount
- Company Events
- Fresh fruit, snacks and beverage bar
- New Furbaby Allowance
- Leadership Development
- Class A Office
- Beach Getaway
- Unlimited growth potential for leaders of the pack


The Best Pack


